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Diploma In Digital Marketing(S-DM-9144)

  • Last updated Feb, 2026
  • Certified Course

Course Includes

  • Duration6 Months
  • Enrolled0
  • Lectures180
  • Videos0
  • Notes0
  • CertificateYes

What you'll learn

The Digital Marketing course is designed to teach you how to promote businesses, brands, and services using online platforms like Google, Facebook, Instagram, and YouTube. It covers all major digital tools and strategies used in the modern marketing world. Ideal for students, entrepreneurs, freelancers, and marketing professionals.


Benefits of the Course

  • Learn from basics to advanced level digital marketing
  • Get hands-on experience with tools like Google Ads, SEO, and social media
  • Create and manage marketing campaigns on Facebook, Instagram, and YouTube
  • Build your own brand or promote businesses online
  • Huge demand for digital marketers in India and abroad
  • Great for job, freelancing, or starting your own business


Eligibility

  • 10+2 / Any Graduate / Working Professional
  • Suitable for students, business owners, housewives, job seekers
  • No technical background required

Career Opportunities

  • Digital Marketing Executive
  • SEO Specialist
  • Social Media Manager
  • PPC Expert
  • Content Marketer
  • YouTube Channel Manager
  • Freelancer / Blogger / Affiliate Marketer

 

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Course Syllabus

1. Introduction to Digital Marketing

  • What is Digital Marketing
  • Types of Digital Marketing
  • Importance and Scope

2. Website Planning & Creation

  • Domain & Hosting Basics
  • Building Website using WordPress
  • Creating Landing Pages

3. Search Engine Optimization (SEO)

  • On-Page & Off-Page SEO
  • Keyword Research
  • Google Search Console
  • Backlink Building

4. Social Media Marketing (SMM)

  • Facebook, Instagram, LinkedIn Marketing
  • Page Setup and Audience Targeting
  • Paid Ads Campaigns
  • Content Strategy and Scheduling

5. Google Ads (PPC)

  • Google Search & Display Ads
  • Remarketing Campaigns
  • YouTube Ads (Video Marketing)
  • Campaign Budgeting & Performance

6. Email Marketing

  • Creating Email Campaigns
  • Using Mailchimp or similar tools
  • Email Templates & Lists

7. Content Marketing

  • Blog Writing & Content Strategy
  • Copywriting Basics
  • Visual & Video Content Marketing

8. Affiliate Marketing

  • How to earn from Affiliate Networks
  • Amazon, Flipkart, and Commission Programs

9. E-commerce Marketing

  • Selling Products Online
  • Shopify / WooCommere Basics
  • Google Merchant Center

10. Analytics & Reporting

  • Google Analytics
  • UTM Parameters
  • Campaign Reports & Optimization

11. Freelancing & Career Guidance

  • How to get freelance work
  • Resume & Interview Preparation
  • Portfolio Building

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